An image of Jeff Goodnow.

Jeff Goodnow

Chief Growth Officer

“Education is the key to success"

Jeff Goodnow leads advisor education and growth strategy at Potomac, with a focus on helping financial advisors better understand and manage risk across market cycles. With more than 20 years of experience in investment due diligence and advisory services, Jeff is known for his data driven approach and belief that education is fundamental to long-term client and advisor success.

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Watch this episode of "Who Are You?" to get to know them better, as they interview with host Christopher Norton.

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Christopher Norton

Jan 22, 2026

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Christopher Norton

Jan 22, 2026

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Christopher Norton

Jan 22, 2026