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A bright, daytime outdoor photograph of two men walking side-by-side along a paved pathway, with the Golden Gate Bridge visible in the distant background. On the left, a man with styled brown hair and sunglasses smiles broadly while wearing a brown, utility-style jacket with large front pockets over a dark shirt. On the right, a bald man with a beard and aviator sunglasses looks slightly downward with a smile, dressed in a blue plaid suit jacket, a blue button-down shirt, and a yellow patterned tie. The background features green hills, lush coastal shrubbery, and a blue sky with light clouds behind the iconic red suspension bridge towers.

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Who Are You? (E14) Christopher Norton

Christopher Norton

Jun 11, 2026

Potomac Fund Management Surges Past $4.4 Billion AUM, Launches Enhanced SDBA Retirement Solution

Jun 1, 2026

Potomac Defensive Bull Fund (CRDBX) Surpasses $3 Billion

Apr 21, 2026

Podcast

Helping Advisors Unlock 401(k), 403(b), and 457 Assets with SDBAs | Conquer Risk Podcast S7 E14

Christopher Norton

Jun 3, 2026

Podcast

Helping Advisors Unlock 401(k), 403(b), and 457 Assets with SDBAs | Conquer Risk Podcast S7 E14

Christopher Norton

Jun 3, 2026

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Crushing Skulls in the Asset Management Biz

Manish Khatta

May 15, 2026

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Crushing Skulls in the Asset Management Biz

Manish Khatta

May 15, 2026

A promotional graphic layout with a dark blue background featuring a professional portrait and illustrative elements for a video interview. On the right side, a smiling, bald man in a dark pinstripe suit jacket and an open-collared white shirt looks toward the camera. On the left side, white text reads: "TALK YOUR BOOK: A TACTICAL STRATEGY THAT ACTUALLY WORKS" followed by "Featuring DAN RUSSO | CO-CIO." The top center displays stylized white font branding that reads "ANIMAL SPIRITS." Faintly visible in the dark background are large, sketched outlines of a bull on the left and a bear on the right facing each other.

Podcast

Talk Your Book: A Tactical Strategy That Actually Works

Dan Russo

Dec 22, 2025

Podcast

Talk Your Book: A Tactical Strategy That Actually Works

Dan Russo

Dec 22, 2025

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July 1st 2026 | 1 - 2PM ET

Join CEO Manish Khatta and Chief Growth Officer Jeff Goodnow to learn how SDBAs work, how they can grow your business with existing clients, and how Potomac supports the process.

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Who Charted?

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Article

Ep. 77 | The Stock Market Does Not Care

Dan Russo

Jun 22, 2026

Beltway Brief

A detailed, wide-angle comic-style digital illustration featuring a group of five anthropomorphic cattle dressed up as various community professionals standing side-by-side on a cobblestone city street. In the center foreground stands a female cow dressed in a sharp, grey pinstripe suit and a matching fedora hat, confidently holding a brown leather portfolio under her left arm. To her immediate left stands a fierce brown bull dressed as a police officer in a light blue uniform shirt, tie, and official cap. To her immediate right is a brown bull looking forward in a classic dark blue business suit, carrying a black briefcase. On the outer left stands a bull dressed as a chef or server, wearing a red shirt, a full white apron, and holding a menu folder. On the outer right stands a brown bull dressed as a blue-collar worker or contractor, wearing a denim tool apron over a white t-shirt, equipped with a tool belt and holding a wrench. The background depicts a vibrant city street lined with vintage brick and blue storefront buildings, a street lamp flying an American flag on the left, and a distant skyline of towering skyscrapers under a pale teal sky filled with fluffy white clouds.

Article

The Backbone of America: What Small Businesses Are Saying

Shawn Snyder

Jun 18, 2026

Investment Management

A detailed, overhead composite shot of numerous antique and vintage timepieces clustered tightly together. The central focus is a large, classic golden alarm clock with twin bells and a clean white face displaying Roman numerals. Surrounding it are various distressed, rusted pocket watches, exposed internal clockwork gears, and weathered clock faces of different sizes and colors, creating a textured mosaic themed around time and antiquity.

Article

It's All About Timing

Potomac

May 13, 2026

Education

A stylized digital illustration of a muscular, anthropomorphic black bull dressed as a diner chef. The bull stands confidently behind a restaurant counter with its massive arms crossed, wearing a light blue button-down shirt with rolled-up sleeves and a white kitchen apron. In the lower-left foreground, a prominent rectangular orange sign features the words "No Free Lunch" in white, cursive handwriting. The background shows a rustic diner interior with shelves, bottles, and framed pictures on the wall.

Article

Buffered ETFs: Expensive Underperformance

Woody Wiegmann

Apr 7, 2026

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