Spotlight Brookmont  (S4 E14)

Spotlight Brookmont
(S4 E14)

At Potomac, we are passionate about educating advisors. This includes increasing awareness of strategists like Brookmont, available on platforms like Envestnet, Orion Communities, and now the Union UMA. We sit down with CIO Ethan Powell to discuss their work: Firm...
2 Legit 2 Quit  (S4 E13)

2 Legit 2 Quit
(S4 E13)

2021 has seen a dynamic evolution of Potomac’s business and phenomenal growth in this podcast, but (we) don’t quit no! (we) just press harder: Build in Public Operational Advancements Marketing Engagement New Managers New Hires What’s Next We hope you...
Business Intelligence  (S4 E12)

Business Intelligence
(S4 E12)

In three decades serving advisors, we’ve seen the full spectrum of their size, design, and success. One thing that has become clear, the most “successful” advisors take an active role in understanding and evaluating their businesses. What does that mean? It’s called...
Donor Advised Funds  (S4 E9)

Donor Advised Funds
(S4 E9)

In our “February Hot Takes” podcast episode, we briefly discussed the incredible uptick in the use of Donor Advised Funds. We thought the topic deserved deeper exploration, so this week our Director of Advisor Experience, Jennifer Burton, joins host, Jeff...
Custom SMA and Direct Indexing  (S4 E5)

Custom SMA and Direct Indexing
(S4 E5)

Both in the financial media and in conversations we’ve been having, two ideas have been hot topics lately. Are they fads? Are they overhyped? Does it matter? We dive in and hit three key points: High Concentration Taxation Themes (ESG, etc.) We hope you enjoy...