The Black Swan (S2 E10)

The Black Swan
(S2 E10)

In the midst of all the noise about the markets and the virus, one term is getting thrown around a lot: black swan events. So, what’s that? Is it COVID-19? Ebola? A terrorist attack?  On this week’s Conquer Risk podcast, we set aside the hype to provide some clarity:...
Finding Your Voice (S2 E9)

Finding Your Voice
(S2 E9)

In our recommendations to Advisors on how to best market themselves, we’ve talked a lot about voice. This week, we have special guest Johnny Sandquist of Three Crowns Marketing & Copywriting to discuss not only the importance of finding your voice, but how to...
The Myth of Retiring Advisors (S2 E8)

The Myth of Retiring Advisors
(S2 E8)

There was a great deal of chatter this week from a recent article declaring that the number of financial advisors will begin declining next year. In this episode of the Conquer Risk podcast, we break down the key points of this argument:  The Data from Cerulli...
When in Doubt, Zoom Out (S2 E7)

When in Doubt, Zoom Out
(S2 E7)

Our first blog post of the year has hit a nerve or two. Some agree, some disagree, but it seemed worthy of additional conversation on the Conquer Risk podcast: Why are people so passionate about Calendar Year Returns? What we mean by “Zoom Out.”...
National LINC & InsideETFs Conference Wrap (S2 E6)

National LINC & InsideETFs Conference Wrap
(S2 E6)

Potomac went back-to-back at these events in Florida. As we kick off 2020 conferences, we dedicate this episode of the Conquer Risk podcast to discussing who we found at these events and what we learned, including: Did TDA address the merger? Navigating a large event....
When You Can’t Hire a CMO (S2 E5)

When You Can’t Hire a CMO
(S2 E5)

When it comes to marketing, most Advisors could benefit from the perspective of a Chief Marketing Officer. But how often is that in the budget? In this episode we discuss the top five ways to replicate the CMO experience without necessitating a big spend: Creating...